Biz Lesson Learned Early in Establishing my Brand Voice!
I really wanted to stop in before wrapping it up for the evening and share this testimony- I had the pleasure of doing a free consultation of Rock Your Book and as always I asked the client how did she hear about us? Her response was thru her news-feed/social media – “I kept seeing #RockYourbook all over the place- At one point I had ignored it but that hashtag kept circulating all over social media Twitter, Facebook and Instagram – I had to click on the link that was provided in your description and reach out to you.” Well needless to say the light bulb went on…
Biz Lesson Learned Early in Establishing my Brand Voice! Here are 3 Branding tips with the use of a hashtags:
(1) Helps you build brand awareness-Brand awareness is a measure of how well your brand is known within its target markets. Hashtags have the power to not only connect different audiences but to drive engagement and brand awareness to a whole new level.
(2) Brand Consistency-Stay consistent by using the same hashtag to identify your brand across all platforms
(3) Brand Knowledge-Create a unique hashtag to identify your brand and add it to your bio. Creating a unique hashtag allows your fans and followers to use your hashtag when discussing your brand
Rock Your Brand Secret Sauce Brand Engagement
Keep this in mind when crafting hashtags for your own biz and or event etc.,
- Keep your tags simple and direct.
- Try not to over-saturate your postings with hashtags.
- Rule of thumb would be try to use 1-2 hashtags per post/tweet.
- Make hashtag relatable.
- Be strategic and use SEO keyword friendly hashtags
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Founder of #RockYourBook & #RockYourBrand | Missionary| Empowerment Coach| Inspirational Speaker| International Radio Host| Blogger| Book Marketing Branding Expert|Celebrity Publicist| Bestselling Author Lá Tanyha Boyd, is living her dream and walking in her calling to empower, and inspire others in“Living in the Now;” the abundant life. Author Lá Tanyha, has traveled around the world via the airwaves as an Inspirational Speaker delivering messages to jump-start your day and vision, all the while infused with Faith,Hope, & Determination leaving you with a mindset of I CAN DO THIS! Challenging others to Take Action to go higher in their careers, fulfill their goals and walk in their purpose. Là Tanyha Boyd, Bestselling Author of ‘Rock Your Book: 10 Ways To Market Your Book Like a Rock Star!’and Spiritual Food for Thought: 31 Inspirational Quotes to Jump-Start Your Day along with an effective audio teaching she shares powerful tools and strategies to Jump Start Your Day in lighten that “Mental Load-of Stinkin-Thinking” that has kept you bound.– To connect with Lá Tanyha Boyd,Visit: www.latboyd.com